Last week saw the release of the new album from metal titans GRAND MAGUS– the epic Hammer Of The North and in the video clip below, we chat to vocalist JB about the band’s writing process, his lyrical inspiration and working with Entombed bassis Nico (producer).

“For me what really works to get creative is to spend as much times outdoors as I can…go fishing, get really relaxed and get rid of all the unnecessary shit that’s going on…Inspiration as such…[artists in general] all have an need to express themselves about the world and what’s going on around them and I am no different…”